Houjicha is a roasted Japanese green tea with a soothing and earthy profile. Roasting turns the green tea leaves to a reddish-brown color, removes bitterness, and imparts the tea's signature toasty aroma.
Matchaful's houjicha is made from first flush tea leaves grown in an organic tea farm community within the Tenryu District known as "organic valley." It's rich in antioxidants and l-theanine. Presenting a medium-roast profile, houjicha offers a slightly less caffeinated experience than matcha.
Enjoy hot or iced with your milk of choice.
Flavor notes: Coffee, Puffed Rice, Cacao
Origin: Shizuoka Prefecture, Japan
JAS-Certified Organic • Direct Trade
"Matchaful is a female-founded purveyor of sustainable Japanese matcha and botanical-based nutrition headquartered in Brooklyn, NY. Our mission to take care of our health, each other, and the earth is at the core of all we do."